Proof of Concept: All You Need To Know

Does your brilliant idea have what it takes to become a reality? Discover your concept’s technical feasibility and viability to save precious resources and time. Learn how Proof of Concept (PoC) can guide you toward a successful product development journey.

4 mins read
June 23, 2023

Imagine having a brilliant idea for a new invention, but you’re unsure about its practicality. That’s when we do Proof of Concept (PoC). It acts as a scientific experiment or mini adventure, allowing you to explore the potential of your idea and determine if it can be transformed into a real-life product. By conducting a PoC, you can assess your invention’s technical feasibility and viability and gain valuable insights to guide its development.

A well-executed PoC addresses crucial questions:

  • Is it practically possible to develop your product?
  • Are there any technical challenges or limitations?
  • What is the scope of your product, and how does it align with market demands?
  • What are the development requirements, including resources, time, and expertise?
  • How does the team perceive the concept, and what feedback do users provide during the PoC phase?

You can streamline the PoC development process in just four essential steps and pave the way for a successful launch. So, let’s dive in and explore how to create a PoC that will lay the foundation for your app’s success.

1. Define your Product Goal

The transition from guesswork and assumptions to the basic product idea. What user problems do you intend to solve? Address their pain points and assure value delivery securing investors.

In addition, check technical feasibility and financial stability to avoid roadblocks.

2. Set Performance Standards

Keep track of the process and evaluate the efficiency to understand how things are going and where you need refinement to create a reliable PoC.

Define your product’s success criteria, proving your concept’s viability in the long run.

3. Outline Product Scope And Timeline

When do you plan to scale your product, and to what extent? You may want to execute for a big launch or start with a small number of potential users and grow over time.

Do whatever is best for you and include all the details in the PoC, ensuring its long-term reliability.

4. Gather Right Resources

You need the right skill set as per your unique demands. Create a list of your requirements and processes to fill the places with seasoned experts.

Be mindful of the finances and quality of work.

Product Discovery vs. Proof of Concept (PoC)

Product Discovery Proof of Concept (PoC)
Identifies market opportunities and user needs. Tests your idea’s technical feasibility and viability.
Focuses on understanding user preferences and pain points. Demonstrating the core functionality and features of the product.
Helps you define key features and functionalities. Validates technical aspects and implementation approach.
Assesses the market demand and potential user adoption. Evaluates the challenges and requirements in product development.

PoC vs Prototype vs MVP

PoC Prototype MVP
Goal Prove feasibility and viability of the concept. Demonstrate your product and define user journey.  Validate product market-fit based on user feedback. 
Use Case  Examine technical details and business requirements.  Ensures visual interest and usability to provide excellent user experience.  Test the functional version of your product with end users and gather feedback. 
Investment Low budget.  Medium budget. Defined Budget.
Risk Assessment  Mitigates the risk of technical roadblocks. Eliminates the risk of poor user  interaction.  Saves you from delivering products with no market.

Why does PoC hold great significance?

The PoC does more than just save time and money. It also…

Practically validates your idea

Hypothetical assumptions are the starting point of your product development journey that begins with validating your core idea and evaluating its possibility of transforming it into a winning product.

It defines all the requirements and measures to fulfill them, preventing pitfalls and ensuring smooth execution. It examines each concern – tech stack, budget, consumer base, long-term growth, market demand, etc.

Mitigates risks

PoC helps discover potential roadblocks and solves problems before they even arise. It gives a deep understanding of the product and gives you an upper hand by being prepared for the challenges that may occur during the development of your product.
It includes technology, financial restraints, competition, market trends, and ever-evolving customer demands.

Getting funds

A well-mapped-out PoC can build confidence in investors to trust your concept. It demonstrates that your idea is viable and has the potential to succeed in the market.
When investors fund businesses, they look for security, and you can easily convince them that they need to invest in your idea.

Compact business plan

It demonstrates top priorities and highlights – determine the core features of your product. How to deliver your solution efficiently to customers? Define critical steps to the user journey.

Based on the insights from the PoC, you can develop an accurate timeline and roadmap for the product’s development, outlining the necessary milestones, iterations, and target release dates.

Estimating costs

PoC provides an opportunity to assess the resources required for full-scale development, enabling you to estimate the costs associated with the product’s implementation, maintenance, and scalability.


  • There is a potential that your PoC will not proceed as planned, in which case you will need to make some adjustments. Therefore, be ready for that and maintain flexibility so that you can change pivot at any time.
  • Stay organized and be on top of your tasks and to-do lists. You can invest in the project time-tracking apps to align your goals and timelines and manage work effectively. It also promotes open communication about the current projects being undertaken by each team member.
  • Conduct early-stage testing with customers and industry experts to gather feedback, iterating on the concept and ensuring it effectively addresses users’ needs and problems.
  • Take a step back after finishing your PoC to see if you succeeded in achieving the goal you set. If so, kudos to you! But if it falls short of your expectations, you can still consider it a success because you learned something new. and can use it next time!

Darshita Chaubey

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