UX Strategy and Research
User persona development and journey mapping, Competitor and market analysis for opportunity gaps, Conversion funnel and retention audits
Great products don’t just work—they feel effortless to use.
70% of users abandon a product after a poor experience (Gartner)
A 1-second delay in response can reduce conversions by 7% (Akamai Research)
Companies that prioritize UX outperform the S&P 500 by 211% (Forrester)
As a specialized user experience design company, Logiciel transforms complex digital products into intuitive experiences that delight users, reduce churn, and drive measurable ROI.
Lower bounce rates and higher user retention
Increased conversions with frictionless workflows
Stronger brand trust through intuitive interactions
Fewer support tickets and reduced onboarding time
Bad UX is expensive. Every confusing flow, hidden feature, or slow response leads to user drop-offs, negative reviews, and lost revenue.
| User Challenge | Business Risk |
|---|---|
| Complex onboarding or hidden features | High churn and trial abandonment |
| Confusing navigation or information overload | Lost conversions and frustrated users |
| Poor mobile or cross-device experience | Missed revenue from mobile-first users |
| Unclear user journeys and CTAs | Low feature adoption and ROI |
| Lack of usability testing | Continuous product iterations and rework costs |
User persona development and journey mapping, Competitor and market analysis for opportunity gaps, Conversion funnel and retention audits
Structuring navigation and content hierarchy, Low-fidelity wireframes to visualize user flows and interactions, Early identification of conversion bottlenecks
Clickable prototypes to simulate the user experience, Remote and in-person usability tests for actionable insights, Iterative refinement based on real user behavior
Consistent cross-device experiences (desktop, tablet, mobile), Task-focused workflows to improve adoption and retention, Conversion-focused designs for growth-oriented products
Post-launch analytics and behavioral tracking, A/B testing for feature adoption and user flow improvement, Conversion Rate Optimization (CRO) for business ROI
Understand your users, business goals, and pain points, Map personas and core use cases for your product
Define clear navigation, hierarchy, and feature flows, Create wireframes and journey maps to visualize interactions
Develop realistic, clickable prototypes in Figma, Validate flows and conversion paths before development
Conduct usability sessions and heatmap analysis, Refine the experience based on real-world feedback
Deliver dev-ready UX documentation and design systems, Monitor adoption, retention, and conversion KPIs post-launch
Smart Rental Management Platform
Streamlining Roofing & Remodeling Workforce
A No-Code BI Platform for Easy Financial Planning & Analysis
To build a Digital Marketing Tool that streamlines
High-Impact Automation for Realtors
Boosting Sales for Roofing & Remodeling Teams
Acquisition-Grade Platforms with AI Engineering
Onboard users effortlessly with intuitive flows
Optimize sign-ups, checkouts, and engagement paths
Validate designs before coding
Deliver user-centric features faster than competitors
Reduce churn and improve lifetime value (LTV)
| Scenario: | After UX Redesign |
|---|---|
| Monthly active users: 5,000 | Conversion rises to 4% |
| Current conversion: 2% → Paid | Monthly revenue: +$5,000/month |
| Subscription value: $50/month | Annual ROI: 600% vs redesign cost |
Identify friction points in your current product, Provide a tailored UX roadmap for engagement and conversions, Show how improved UX directly impacts your ROI